Shear delight: Industry revenue to continue growing due to sustained downstream demand

The Sheep-Beef Cattle Farming industry includes operators that farm, breed and sell both beef cattle and sheep. Many operators also derive revenue from the sale of wool. The industry has performed strongly over the past five years as downstream beef prices have grown. Domestic sheep meat prices have also grown slightly over the period, boosting revenue received at the farm level. Furthermore, an increase in beef and veal production and greater demand from meat processors have fuelled the industry's performance. However, a decline in wool prices has partially offset rising beef and sheep meat prices. Overall, industry revenue is expected to rise at an annualised 2.8% over the five years through 2018-19, to $4.0 more.

Industry Statistics & Market Size
Annual Growth 14-19
Forecast Growth 19-24
Market Share of Companies
There are no companies with a dominant market share in this industry

Industry Threats & Opportunities

  • Rising beef and sheep meat prices have boosted farm gate revenue over the past five years
  • Beef cattle herd and sheep flock compositions are changing, reflecting greater cost management
  • Downstream exports of chilled meat products to China are a key growth driver for cattle farms
  • Industry Report - Industry Key Buyers Chapter

    The Sheep-Beef Cattle Farming industry is characterised by a low level of market share concentration. The industry is highly fragmented, with the lack of scale in farming discouraging any single operator from obtaining significant market share, despite there being some large farmers in New Zealand. Most farms tend to be family-owned and operated. The number of industry enterprises has grown slower than the overall rise in revenue, increasing the level of market share concentration slightly over the past five years. No entrant or operator significantly increased market share over the period...purchase to read more.

    Additional Insights for the Sheep-Beef Cattle Farming Industry

    IBISWorld has determined the most important Key Success Factors for the Sheep-Beef Cattle Farming are:

  • Proximity to key markets
  • Appropriate climatic conditions
  • Economies of scale
  • IBISWorld analysts also discuss how external factors such as Beef and veal production and Sheep meat production in the Sheep-Beef Cattle Farming industry impact industry performance..

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    What's in this report

    What is the Sheep-Beef Cattle Farming in New Zealand Industry?

    Industry operators primarily breed, farm, graze and sell sheep and beef cattle.

    Industry Products
  • Beef cattle
  • Sheep
  • Wool
  • Industry Activities
  • Farming sheep and beef cattle
  • Grazing sheep and beef cattle
  • Breeding sheep and beef cattle
  • Selling sheep and beef cattle
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Beef and veal production
  • Sheep meat production
  • Domestic price of beef
  • Domestic price of wool
  • Domestic price of sheep meat
  • Trade-weighted index

  • Current Performance
  • Volatility and prices
  • International trade
  • Herds and flocks
  • Participation and profit
  • Chart: Revenue Growth

  • Industry Outlook
  • Prices and volumes
  • Livestock composition
  • Export opportunities
  • Industry participation
  • Table: Sheep-Beef Cattle Farming Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Sheep-Beef Cattle Farming Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Sheep Farming in New Zealand
  • Meat Processing in New Zealand
  • Wool Wholesaling in New Zealand
  • Beef Cattle Farming in New Zealand

  • Key Selling Industries
  • Shearing, Cropping and Agricultural Support Services in New Zealand
  • Veterinary Services in New Zealand

  • Products & Services
  • Sheep
  • Beef cattle
  • Wool
  • Chart: Sheep-Beef Cattle Farming Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Meat processors
  • Export markets
  • Other farmers
  • Wool wholesalers and processors
  • Chart: Major Market Segmentation for the Sheep-Beef Cattle Farming Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Sheep-Beef Cattle Farming

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Sheep-Beef Cattle Farming Industry

  • Industry Globalization
    There are no major players in this industry. This report includes analysis of other companies.
    Capital Intensity
  • Chart: Level of Capital Intensity for the Sheep-Beef Cattle Farming Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Sheep-Beef Cattle Farming Industry
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Carcass Condemnation
  • A slaughtered animal is condemned if its carcass is, upon inspection, deemed unfit for human consumption due to specific abnormalities being found.
  • Hogget
  • A sheep or lamb between birth and its first shearing.
  • Turn-Off Rate
  • The rate at which beef cattle and sheep are sold to slaughterhouses for processing into meat products.
  • What Our Customers Say

    Why buy this report?

    The Sheep-Beef Cattle Farming in New Zealand market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

    IBISWorld industry market research reports enable you to:
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    This report on Sheep-Beef Cattle Farming in New Zealand:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Sheep-Beef Cattle Farming in New Zealand market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Sheep-Beef Cattle Farming in New Zealand, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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