Ashes to ashes: Consumers have increasingly preferred cremation services instead of burials

The financial performance of the Funeral Directors, Crematoria and Cemeteries industry strongly depends on the number of deaths in Australia each year. Medical advances, higher living standards and improved attitudes to health have helped lift the average life expectancy, slowing death-rate growth. However, rising costs for burials due to space restrictions have prompted industry revenue to grow at a faster rate over the past five years compared with the number of deaths. This trend has also encouraged a shift towards lower priced cremations.The increasing popularity of cremations has limited industry revenue growth over the past five years, as cremations typically generate less revenue per more.

Industry Statistics & Market Size
Annual Growth 14-19
Forecast Growth 19-24

Industry Threats & Opportunities

  • Industry operators have been promoting more personalised services to increase revenue
  • Industry players have been offering more value-added services in an attempt to boost profitability
  • Burial fees are forecast to increase, as space restrictions limit supply in many cemeteries
  • Industry Report - Industry Key Buyers Chapter

    The Funeral Directors, Crematoria and Cemeteries industry exhibits low market share concentration, with only two major players: InvoCare and Propel Funeral Partners. Together, InvoCare, Propel Funeral Partners and the next largest operator, Tobin Brothers, are expected to account for approximately one-third of industry revenue in the current year. InvoCare is anticipated to account for 26.0% of industry revenue in 2018-19. Market share concentration has increased over the past five years as Propel Funeral Partners entered the industry and grew rapidly through acquisitions.Aside from the major players, the industry is highly fragmented. Most operators are small in scale and are usually family-run businesses operating in a narrow geographical region. According to ABS, 90.9% o...purchase to read more.

    Additional Insights for the Funeral Directors, Crematoria and Cemeteries Industry

    IBISWorld has determined the most important Key Success Factors for the Funeral Directors, Crematoria and Cemeteries are:

  • Access to the necessary amount of land/type of property
  • Having a good reputation
  • Membership of an industry organisation
  • IBISWorld analysts also discuss how external factors such as Number of deaths and Church attendance in the Funeral Directors, Crematoria and Cemeteries industry impact industry performance..

    shopping_cartPURCHASE OPTIONS

    Look under the hood?

    Download a FREE sample report

    Top 500 Companies List
    has been released

    Click here for more

    What's in this report

    What is the Funeral Directors, Crematoria and Cemeteries Industry?

    Industry firms operate funeral homes, cemeteries and crematoria. Services include managing funerals, cremations and burials.

    Industry Products
  • Professional services
  • Coffins, caskets and other purchases
  • Cremation services
  • Burial services
  • Other disbursements
  • Industry Activities
  • Funeral home operations
  • Cemetery operations
  • Crematorium operations
  • Funeral directing
  • Undertaking
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Number of deaths
  • Church attendance
  • Population aged 70 and older
  • Real household disposable income

  • Current Performance
  • Annual deaths
  • Funeral preferences
  • Trading environment
  • Other industry trends
  • Chart: Revenue Growth

  • Industry Outlook
  • Space restrictions
  • Product mix
  • Industry structure
  • Table: Funeral Directors, Crematoria and Cemeteries Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Funeral Directors, Crematoria and Cemeteries Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Religious Services
  • Consumers

  • Key Selling Industries
  • Concrete Product Manufacturing
  • Flower Retailing
  • Industrial Machinery Manufacturing
  • Pallets and Other Wood Product Manufacturing

  • Products & Services
  • Cremation services
  • Professional services
  • Burial services
  • Coffins, caskets and other purchases
  • Other disbursements
  • Chart: Funeral Directors, Crematoria and Cemeteries Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • People aged 80 and over
  • People aged 60 to 79
  • People aged 40 to 59
  • People aged 39 and under
  • Chart: Major Market Segmentation for the Funeral Directors, Crematoria and Cemeteries Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Funeral Directors, Crematoria and Cemeteries

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Funeral Directors, Crematoria and Cemeteries Industry

  • Industry Globalization
    InvoCare Limited, Propel Funeral Partners Limited,
  • Table: InvoCare Limited - financial performance
  • Table: Propel Funeral Partners Limited - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Funeral Directors, Crematoria and Cemeteries Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Funeral Directors, Crematoria and Cemeteries Industry
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
  • A box for the burial or cremation of a body, typically more tapered than a coffin and designed to suit the deceased's body shape.
  • Cremation
  • The disposal of a body by fire, typically in a specialised furnace.
  • Crypt
  • An above-ground burial chamber.
  • Standardised Death Rate
  • The number of deaths per 1,000 people.
  • What Our Customers Say

    Why buy this report?

    The Funeral Directors, Crematoria and Cemeteries market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Funeral Directors, Crematoria and Cemeteries:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Funeral Directors, Crematoria and Cemeteries market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Funeral Directors, Crematoria and Cemeteries, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

    Contact Us

    Want to speak to a representative? Call us.