Muscling in: Competition from gyms and fitness centres has weighed on the industry

The Sports Instructors industry has grown at a subdued pace over the past five years. Modest discretionary income growth has made consumers more comfortable spending on non-essential products and services such as sporting lessons. However, some of this extra income has been put towards other forms of exercise. Strong competition from gyms, fitness centres and general fitness activities such as walking and running has limited industry revenue growth over the past five years. Overall, industry revenue is expected to increase at an annualised 0.4% over the five years through 2018-19, to total $818.6 million. This trend includes expected growth of 1.2% in the current more.

Industry Statistics & Market Size
Annual Growth 14-19
Forecast Growth 19-24
Market Share of Companies
There are no companies with a dominant market share in this industry

Industry Threats & Opportunities

  • Strong competition from gyms, fitness centres and general fitness activities has limited growth
  • Sport participation has fallen over the past five years, despite increasing health consciousness
  • Profit margins are unlikely to change over the next five years as costs rise alongside revenue
  • Industry Report - Industry Investment Chapter

    The Sports Instructors industry exhibits a low level of capital intensity. For every dollar spent on capital costs, $36.76 is spent on wages. The industry is typically labour-intensive as the value provided by sports instructors generally comes from the knowledge and skills imparted to participants. The capital equipment required depends on the equipment an instructor needs to provide. While many participants will bring their own equipment, hire equipment available for participants is a capital expense to sports instructors. Rented equipment and the long life-of-use of sports gear further reduces the industry's capital intensity. The capital required also greatly depends on the sport involved. Spo...purchase to read more.

    Additional Insights for the Sports Instructors Industry

    IBISWorld has determined the most important Key Success Factors for the Sports Instructors are:

  • Access to the necessary amount of land/ type of property
  • Qualified work force
  • Accessibility to consumers/users
  • IBISWorld analysts also discuss how external factors such as Sport participation and Real household discretionary income in the Sports Instructors industry impact industry performance..

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    What's in this report

    What is the Sports Instructors Industry?

    The industry provides non-vocational instruction in sporting and physical recreation activities. The industry does not include fitness instructors.

    Industry Products
  • Swimming coaching
  • Soccer coaching
  • Tennis coaching
  • Golf coaching
  • Australian Rules football coaching
  • Basketball coaching
  • Other sport coaching
  • Netball coaching
  • Industry Activities
  • Aerobics instruction
  • Cricket coaching
  • Football instruction
  • Golf instruction
  • Horse riding school operation
  • Martial arts school operation
  • Sailing school operation
  • Ski instruction
  • Swimming instruction
  • Tennis coaching
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Sport participation
  • Real household discretionary income
  • Population aged between 5 and 18
  • Average weekly hours worked
  • Demand from gyms and fitness centres
  • Health consciousness

  • Current Performance
  • Participation and profit
  • Demand trends
  • Fitness competition
  • Population demographics
  • Chart: Revenue Growth

  • Industry Outlook
  • Participation and profit
  • Sport trends
  • Health issues
  • Competition
  • Table: Sports Instructors Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Sports Instructors Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Gyms and Fitness Centres
  • Sports Administrative Services
  • Weight Loss Services
  • Fitness
  • Consumers

  • Key Selling Industries
  • General Insurance
  • Online Shopping
  • Physiotherapy Services
  • Sport and Camping Equipment Retailing
  • Toy and Sporting Goods Wholesaling
  • Vitamins and Supplements

  • Products & Services
  • Swimming coaching
  • Other sport coaching
  • Soccer coaching
  • Tennis coaching
  • Golf coaching
  • Australian Rules football coaching
  • Netball coaching
  • Basketball coaching
  • Chart: Sports Instructors Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • People aged 15 to 24
  • People aged 0 to 14
  • People aged 25 to 44
  • People aged 45 to 64
  • People aged 65 and over
  • Chart: Major Market Segmentation for the Sports Instructors Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Sports Instructors

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Sports Instructors Industry

  • Industry Globalization
    There are no major players in this industry. This report includes analysis of other companies.
    Capital Intensity
  • Chart: Level of Capital Intensity for the Sports Instructors Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Sports Instructors Industry
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Functional Fitness
  • A type of physical exercise which focuses on dynamic, full-body movements which tend to occur in daily life
  • Futsal
  • A variation of soccer played on a smaller court (usually inside) with only five players per side.
  • Participation Rate
  • The percentage of individuals that take part in a particular sport or physical activity.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Sports Instructors market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

    IBISWorld industry market research reports enable you to:
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    This report on Sports Instructors:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Sports Instructors market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Sports Instructors, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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