Elephant in the room: Rising external competition has constrained industry revenue growth

The Caravan Parks, Holiday Houses and Other Accommodation industry contains a range of accommodation options. Included in the industry are providers of caravan parks, holiday flats, units and houses, holiday parks, hostels, camping grounds, and bed and breakfast accommodation. The industry is highly fragmented, with most players being small in scale. Generally, industry accommodation provides a relatively inexpensive alternative to other forms of accommodation, such as hotels and serviced apartments.Industry revenue is expected to grow at an annualised 2.6% over the five years through 2018-19, to $3.3 billion. This includes anticipated growth of 4.0% in the current year...read more.

Industry Statistics & Market Size
Revenue
$3bn
Annual Growth 14-19
2.6%
Forecast Growth 19-24
Profit
Employment
17,185
Businesses
2,116
Market Share of Companies

Industry Threats & Opportunities

  • Intense competition from alternative accommodation providers has limited industry revenue growth
  • Domestic travellers make up the majority of guests in industry accommodation
  • The industry is anticipated to benefit from Australia’s ageing population over the next five years
  • Industry Report - Starting a New Business Chapter

    The Caravan Parks, Holiday Houses and Other Accommodation industry exhibits low barriers to entry. Barriers to entry are largely determined by up-front capital requirements, economies of scale, product and service differentiation, and licence requirements. No formal qualifications are required to operate in the industry, although experience and training in other aspects of the hospitality sector are desirable. The industry faces no specific regulations, although operators must comply with occupational health and safety requirements, food service and food handling requirements, liquor licencing, and building regulations, which ensure guest safety.Constructing a new establishment or purchasing a property from a current player can be expensive for potential entrants. How...purchase to read more.

    Additional Insights for the Caravan Parks, Holiday Houses and Other Accommodation Industry

    IBISWorld has determined the most important Key Success Factors for the Caravan Parks, Holiday Houses and Other Accommodation are:

  • Having a loyal customer base
  • Management of seasonal production
  • Ensuring pricing policy is appropriate
  • IBISWorld analysts also discuss how external factors such as Domestic tourist visitor nights and International tourist visitor nights in the Caravan Parks, Holiday Houses and Other Accommodation industry impact industry performance..

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    What's in this report

    What is the Caravan Parks, Holiday Houses and Other Accommodation Industry?

    Industry operators provide a range of accommodation options, such as caravan parks, holiday flats, units and houses, holiday parks, hostels, camping grounds, and bed and breakfast accommodation. Operators of hotels and resorts, motels and serviced apartments are excluded from the industry. In addition, individuals that rent out properties or rooms through accommodation-sharing platforms, such as Airbnb, are not included in the industry.

    Industry Products
  • Caravan parks
  • Holiday flats, units and houses
  • Holiday parks
  • Hostels
  • Camping grounds
  • Bed and breakfast accommodation
  • Industry Activities
  • Operating caravan parks
  • Operating holiday flats, units and houses
  • Operating holiday parks
  • Operating hostels
  • Operating camping grounds
  • Operating bed and breakfasts
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Domestic tourist visitor nights
  • International tourist visitor nights
  • Real household discretionary income
  • Demand from hotels and resorts
  • International travel by Australians

  • Current Performance
  • Tourism activity
  • Mixed fortunes
  • Airbnb pressures
  • Chart: Revenue Growth

  • Industry Outlook
  • Changing demographics
  • International demand
  • Backpackers
  • Table: Caravan Parks, Holiday Houses and Other Accommodation Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Caravan Parks, Holiday Houses and Other Accommodation Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Travel Agency and Tour Arrangement Services
  • Consumers
  • International Consumers

  • Key Selling Industries
  • Commercial Cleaning Services
  • General Line Grocery Wholesaling
  • Laundry and Dry-Cleaning Services

  • Products & Services
  • Caravan parks
  • Holiday flats, units and houses
  • Holiday parks
  • Hostels
  • Camping grounds
  • Bed and breakfast accommodation
  • Chart: Caravan Parks, Holiday Houses and Other Accommodation Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Domestic travellers aged 55 and over
  • International travellers
  • Domestic travellers aged between 35 and 54
  • Domestic travellers aged under 35
  • Chart: Major Market Segmentation for the Caravan Parks, Holiday Houses and Other Accommodation Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Caravan Parks, Holiday Houses and Other Accommodation

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Caravan Parks, Holiday Houses and Other Accommodation Industry

  • Industry Globalization
    Discovery Parks Holdings Pty Limited,
  • Table: Discovery Parks Holdings Pty Limited - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Caravan Parks, Holiday Houses and Other Accommodation Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Caravan Parks, Holiday Houses and Other Accommodation Industry
    Includes:
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)
  • Wages (2010-2024)
  • Purchases (2010-2024)
  • Profit (2010-2024)
  • Depreciation (2010-2024)
  • Marketing (2010-2024)
  • Rent (2010-2024)
  • Utilities (2010-2024)
  • Other (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Inbound Tourism
  • The act of a non-resident visiting a given country, such as Australia.
  • Outbound Tourism
  • The act of a resident visiting another country.
  • Tariffs
  • Prices charged for accommodation.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Caravan Parks, Holiday Houses and Other Accommodation market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Caravan Parks, Holiday Houses and Other Accommodation:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Caravan Parks, Holiday Houses and Other Accommodation market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Caravan Parks, Holiday Houses and Other Accommodation, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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